剑桥商务英语沟通技能:国际商务谈判(附CD)
¥58.00定价
作者: Mark Powell
出版时间:2019-03
出版社:商务印书馆
- 商务印书馆
- 9787100159784
- 281296
- 2019-03
作者简介
内容简介
英语是国际商务沟通中应用的语言。沟通技能无论对于职业生涯还是谈判来说都很重要。《剑桥商务英语沟通技能:国际商务谈判》这本书能教会学习者掌握保证他们在国际谈判中必需的技能、语言和技巧。书后附有练习答案和录音脚本,以及音频光盘。
目录
Developing negotiation skills
1 Preparing to negotiate
2 Relationship—building
3 Establishing a procedure
4 The proposal stage
5 Questioning techniques
6 Exploring interests
7 The bargaining zone
8 Powers of persuasion
9 Handling breakdowns
10 Closing the deal
Audio scripts
Key and commenta ry
Additional materiaIS
Online feedback fOrms
Acknowledgements
1 Preparing to negotiate
2 Relationship—building
3 Establishing a procedure
4 The proposal stage
5 Questioning techniques
6 Exploring interests
7 The bargaining zone
8 Powers of persuasion
9 Handling breakdowns
10 Closing the deal
Audio scripts
Key and commenta ry
Additional materiaIS
Online feedback fOrms
Acknowledgements