注册 登录 进入教材巡展
#
  • #
  • #

出版时间:2019-07-24

出版社:高等教育出版社

“十四五”职业教育国家规划教材

以下为《外贸商函(第2版)(双色)》的配套数字资源,这些资源在您购买图书后将免费附送给您:
  • 高等教育出版社
  • 9787040521658
  • 2
  • 253118
  • 40254019-9
  • 平装
  • 16开
  • 2019-07-24
  • 280
  • 220
  • 经济学
  • 应用经济学
  • 国际商务
  • 五年制高职
内容简介

本书是“十四五”职业教育国家规划教材。

本书按照项目、任务组织教学单元,适合采用项目教学法、任务引领教学法,每个任务由任务情境、任务描述、任务实施、知识加油站、拓展提升、体验活动组成。

本书涉及以下方面的商函写作:建立业务关系、询盘、报盘、还盘、商业合同与订单、保险、装运、支付方式、索赔与理赔。

本书可作为职业院校国际商务专业教材,也可供在职人员参考使用或岗位培训使用。

目录

 前辅文
 Project 1 Establishment of Business Relations
  Task 1 Sending Letter of Establishing Business Relation
  Task 2 Replying to the Letter
  Task 3 Investigating the Customer’s Credit
 Project 2 Enquiry
  Task 1 Collecting Enquiry Information
  Task 2 Sending Enquiry Letter
 Project 3 Offer
  Task 1 Collecting Information from the Received Offer Letter
  Task 2 Making an Offer
  Task 3 Making a Voluntary Offer
 Project 4 Counter-offer
  Task 1 Collecting Information from the Received Counter‒offer Letter
  Task 2 Replying to the Received Counter‒offer Letter
 Project 5 Business Contracts and Orders
  Task 1 Accepting Offers
  Task 2 Signing a Contract
  Task 3 Accepting or Rejecting the Repeat Order
 Project 6 Insurance
  Task 1 Collecting Insurance Information
  Task 2 Covering Insurance
 Project 7 Shipment
  Task 1 Urging Shipment
  Task 2 Amending Shipment Terms
  Task 3 Sending Shipping Advice
 Project 8 Payment
  Task 1 Discussing Payment Terms
  Task 2 Amending Payment Terms
  Task 3 Payment by L/C
 Project 9 Claims and Settlement
  Task 1 Lodging a Claim
  Task 2 Settling Claims
 附录
 参考文献

Baidu
map