Introduction
Chapter 1 How to Apply for the Ideal Job
　1. First Steps
　2. Reading Job Advertisements
　3. Analysing a Specific Job Advertisement
　4. What to Mention in Your Letter or Email
　5. Attracting an Employer's Interest
　6. Hints and Tips
　7. Practice Makes Perfect
　Notes for Your Guidance
　Summary
Chapter 2 The Resume and the Interview
　1. The Resume or Curriculum Vitae
　2. The Essentials
　3. Model Resume (Single-page Version)
　4. Interview Essentials
　5. What Do You Do Now
　6. The Big Day
　7. What Do I Wear
　8. What Questions Will They Ask
　9. Be Positive
　10. You Do the Talking
　11. Dealing with Negatives at the Interview
　12. Strength from Weakness
　13. Hints and Tips
　Notes for Your Guidance
　Summary
Chapter 3 Spoken Business Communication
　1. Preparing for the Talk
　2. Preparing the Content
　3. Review
　4. Hints and Tips
　5. Practice Makes Perfect
　Notes for Your Guidance
　Summary
Chapter 4 Communicating with Colleagues and Customers
　1. Unspoken Messages
　2. Friendly Communications
　3. Communicating Sensitively
　4. Problem Communications
　5. Hints and Tips
　6. Hearing and Understanding--Achieving Both
　7. Action
　8. Checking
　9. Communicating with Bosses
　10. A Fact
　Notes for Your Guidance
　Summary
Chapter 5 Written Communications
　1. Composing Your Message
　2. Written Forms of Communication
　3. Let's Practise
　4. Hints and Tips
　Notes for Your Guidance
　Summary
Chapter 6 Business Meetings
　1. Why People Hold Meetings
　2. Meeting Styles
　3. Writing the Records of Business Meetings
　4. The Disadvantages of a Verbatim Record
　5. The Advantages of a Written Summary
　6. Influence and Power
　7. Evaluate
　8. After Considerable Discussion
　9. Who Are the Readers of the Minutes
　10. Meeting Minutes
　11. More Minutes
　12. Why Certain Things Are Important
　13. Hints and Tips
　14. What's to Be Discussed
　Notes for Your Guidance
　Summary
Chapter 7 Business Communication and Negotiation
　1. Preparatory Considerations
　2. The Negotiations
　3. Instruments of Negotiation
　4. Forms of Negotiation Available to the Management
　Notes for Your Guidance
　Summary
Chapter 8 Cross-cultural Business Communications
　1. Is It Possible to Put Culture into Categories
　2. Stereotypes and Assumptions
　3. The English Language
　4. Hints and Tips
　5. Phenomena Which Influence Cultures
　6. Direct or Rude
　7. Deference and Interruption
　8. Politeness
　9. European Union of Differences
　10. Diversity and Communication Opportunities
　11. Do Some Research
　12. Hints and Tips
　Notes for Your Guidance
　Summary
Chapter 9 Crisis Communications
　1. What Is a Crisis
　2. Why Is Communication Essential in a Crisis
　3. Hints and Tips
　4. What Can We Do in Advance
　5. The Golden Rules
　6. A Crisis in Practice
　Notes for Your Guidance
　Summary
Chapter 10 Media Communications
　1. Information Out
　2. Press Releases
　3. Press Conferences
　4. Press Events
　5. Say It with Pictures
　6. Don't Make It Difficult
　7. The Big Interview
　8. Questions and Answers
　9. Bad Press
　10. Inward Communication
　11. Who Can Speak for You
　12. Hints and Tips
　Notes for Your Guidance
　Summary
Chapter 11 Business Communications Every Day
　Ten Exercises
　Notes for Your Guidance
　Summary
Conclusion
Appendices
　Appendix One Cocktail Party
　Appendix Two The Card Game
　Appendix Three Mr, Mrs, Ms, Dr or John
　Appendix Four Getting to Know You
　Appendix Five Dealing with Dinner
　Appendix Six Sneaky Phrases
　Appendix Seven Karaoke
　Appendix Eight It's All a Matter of Face
　Appendix Nine Be a Chinese Culture Vulture