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出版时间:2015-06

出版社:上海交通大学出版社

以下为《跨文化交际英语》的配套数字资源,这些资源在您购买图书后将免费附送给您:
  • 上海交通大学出版社
  • 9787313127389
  • 121932
  • 51181248-9
  • 2015-06
  • 文学
  • 外国语言文学
  • G115
  • 英语
  • 本科
内容简介
  由金真、张艳春著的《跨文化交际英语》是“高 等院校涉外专业双语精品选修课系列”教材之一,针 对高校英语选修课跨文化交际课程编写。本书旨在以 跨文化交际能力培养为载体,融入听、说、读、写、 译五大预言技能的训练,通过案例分析、目的性问题 设置、角色扮演等途径,帮助非英语专业本科学生及 其他英语爱好者提高跨文化意识、夯实文化基础、发 展文化调适能力。
目录
Unit 1
 A Blossoming Discipline: Intercultural Communication
 Objectives
  Knowing the importance and development of intercultural communication
  Being aware of the miscommunication when contacting people from
  different cultures
  Getting familiar with some basic concepts in intercultural communication
Unit 2
 The Core of Intercultural Communication: Different Values
 Objectives
  Knowing that the people's behaviors and assumptions are attributable to
  their own cultures
  Being aware of the fundamental values of the Chinese
  Getting familiar with some basic concepts of Hofstede's value dimensions
  Being able to explain the cultural phenomena in terms of their own values
Unit 3
 The Twins: Language and Culture
 Objectives
  Having a better understanding of the relationship between language
  and culture
  Being aware of the distinctive cultural meanings of different languages
  Knowing how to avoid or lessen misunderstanding caused by cultural
  differences in intercultural communication
Unit 4
 The Silent Language: Nonverbal Communication
 Objectives
  Understanding what nonverbal communication is
  Understanding why nonverbal communication is so important in our life
  Being able to explain the cultural phenomena in terms of the
  nonverbal signs
  Knowing how to communicate nonverbally in a positive way
Unit 5
 Social Interactions
 Objectives
  Understanding what social interactions are
  Understanding cultural differences in social interactions
  Being able to explain the cultural phenomena in terms of the
  social interactions
  Knowing how to behave appropriately in certain social occasions
Unit 6
 Different Expectations. Roles and Relations
 Objectives
  Being aware of the different expectations of social roles and interpersonal
  relations in different cultures
  Recognizing some possible differences in the expression of friendship in
  different cultures
  Knowing how to develop good interpersonal relationship with people from
  other cultures
Unit 7
 Intercultural Communication in Business
 Objectives
  Realizing the importance of intercultural communication in business
  Being aware of the miscommunication when doing business with people
  from different cultures
  Getting familiar with some basic business etiquette in intercultural
  communication
Unit 8
 Intercultural Communication in Overseas Study
 Objectives
  Realizing the importance of intercultural communication in educational
  environment
  Being aware of the miscommunication when confronted with people from
  different cultures in study
  Understanding the basics in intercultural communication in the
  educational settings
Unit 9
 Potential Problems in Intercultural Communication
 Objectives
  Knowing what we will encounter while living or travelling abroad
  Figuring out the cultural barriers that hinder people from effective
  intercultural communication
  Getting familiar with some basic concepts of cultural barriers
Unit 10
 Knowledge into Action: Improving Intercultural
 Communication
 Objectives
  Being familiar with the ways of experiencing a foreign culture authentically
  Knowing how to improve the communication skills across cultures
  Getting familiar with some basic concepts in cross-cultural communication
References 
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