注册 登录 进入教材巡展
#

出版时间:2014-09

出版社:对外经济贸易大学出版社

以下为《商务英语听说(附光盘)》的配套数字资源,这些资源在您购买图书后将免费附送给您:
  • 对外经济贸易大学出版社
  • 9787566310354
  • 107370
  • 2014-09
  • H319.9
内容简介

  童成寿主编的《商务英语听说(附光盘全国高等院校基于工作过程的校企合作系列教材)》共4大模块12个项目,模块一:商务接待(接机、食宿安排、日程安排);模块二:产品推介(参观厂家、产品介绍);模块三:贸易磋商(询盘和发盘、价格磋商、付款条件、包装、装运与保险、签订合同);模块四:合同履行与纠纷解决(信用的开立与修改、投诉、索赔与解决)。本书打破了传统的教材编写理念,以培养职业能力为核心,以工作实践为主线,以工作过程(项目)为导向,重新序化课程内容,同时采用案例、项目、任务驱动等模式进行编写,突出和优化了实训课程结构和内容的实用性和实践性,接近真实岗位和工作需要,实现理论与实践一体化,从而缩短了学校模拟实训与外贸实际工作过程之间的距离。

目录
Flow Chart of Export
Brief Introduction to Characters and Companies
Module 1 Commercial Reception
 Project 1 Meeting Foreign Guests at the Airport
  Task Getting the information about flight and reception
 Project 2 Accommodation Arrangement
  Task How to arrange hotel accommodation
 Project 3 Agenda
  Task 1 Making and changing conference agendas
  Task 2 Making and changing travel itineraries
Module 2 Products Promotion
 Project 4 Visiting a Company
  Task 1 Introducing a company
  Task 2 Visiting the plant
 Project 5 Products Presentation
  Task 1 Getting the information about products
  Task 2 Making a short products presentation
Module 3 Business Negotiation
 Project 6 Inquiry and Offer
  Task 1 Getting the correct expressions in inquiry
  Task 2 Getting the correct expressions of offer
 Project 7 Price Negotiation
  Task Getting the correct expressions and processing the information in negotiating the price
 Project 8 International Settlement
  Task 1 Inquiring, getting and dealing with the information in negotiating the terms of payment
  Task 2 Getting and dealing with the information about currency and exchange rate
 Project 9 Packing, Shipment and Insurance
  Task 1 Deciding the packing forms
  Task 2 Deciding the shipping terms
  Task 3 Deciding the insurance terms
 Project 10 Signing a Contract
  Task 1 Discussing the details of the contract
  Task 2 Learning how to negotiate changes before signing
Module 4 Contract Execution and Dispute Settlement
 Project 11 Letter of Credit
  Task 1 Getting and dealing with the information in opening an L/C
  Task 2 Amending the L/C
 Project 12 Complaints, Claims and Settlement
  Task  Getting and dealing with the correct information about complaints,claims, and the settlement of claims
Appendix Tape Scripts and Key for Reference
References
Baidu
map