商务英语函电(第3版)(双色) / 国规配套
作者: 阎兴伯,黄宪西
出版时间:2012-05-22
出版社:高等教育出版社
- 高等教育出版社
- 9787040349115
- 3
- 20819
- 47232199-1
- 平装
- 16开
- 2012-05-22
- 340
- 195
- 文学
- 外国语言文学
- F7
- 国际商务
- 中职
本书为中等职业教育国际商务专业国家规划教材《商务英语函电》第三版,是在第二版基础上修订而成。
本书以训练学生正确运用国际贸易知识来处理往来函电的基本能力为主线,主要内容包括:商务信函、建立发展贸易关系、询盘与报盘、还盘、贸易合同与订单、支付、装运、保险、开证与改证、索赔与理赔、磋商交易、代理,共12个单元,并附相关词汇表。全书内容新颖,浅显易懂,样信简洁,词汇尽量贴近国际贸易实际,关键词反复出现。
本书可供中等职业学校、五年制高职国际商务专业的学生使用,也可作为相关行业培训教材或自学用书。
前辅文
UNIT 1 BUSINESS LETTERS
1 Writing of the Letters
UNIT 2 ESTABLISHMENT & DEVELOPMENT OF BUSINESS RELATIONS
2 Making Self-introduction
3 Starting Business Relations with an Exporter
4 Request for the Establishment of Business Relations
5 A Reply to the Request for the Establishment of Business Relations
UNIT 3 ENQUIRIES AND OFFERS
6 Making an Enquiry
7 Making an Offer
8 Sending Proforma Invoice
9 Making a Voluntary Offer
UNIT 4 COUNTER-OFFERS
10 Request for Lower Price
11 Declining Price Reduction
12 Concession on Price
13 Increase in Price
UNIT 5 BUSINESS CONTRACTS AND ORDERS
14 Placing an Order
15 Sending a Sales Confirmation
16 Booking a Repeat Order
17 Failing to Supply
UNIT 6 PAYMENT
18 Request for Payment by D/P
19 Proposing to Pay by D/A
20 Modifying Terms of Payment
UNIT 7 SHIPMENT
21 Advising Shipment
22 Urging Shipment
23 Proposing Part Shipment and Transshipment
24 Inquiring about Shipping Containers
UNIT 8 INSURANCE
25 Asking the Seller to Cover Insurance
26 Covering Insurance for the Buyer
27 Request for Excessive Insurance
UNIT 9 ESTABLISHMENT OF AND AMENDMENT TO L/C
28 Urging Establishment of L/C
29 Application for Establishment of L/C
30 Asking for extension of L/C
31 Amendment to L/C
UNIT 10 CLAIMS AND SETTLEMENT
32 Complaining of Wrong Dispatch
33 Apologizing for the Complaint
34 Replying to Ill-founded Complaint
35 Rejecting the Claim
UNIT 11 ELECTRONIC BUSINESS COMMUNICATIONS
36 A Deal in Men’s Shirts (Part One)
37 A Deal in Men’s Shirts (Part Two)
UNIT 12 AGENCY
38 Asking for Sole Agency
39 Declining the Request for Agency
40 Signing Sole Agency Agreement
词汇表